Saudi Arabia is rebranding itself as a moderate country, but what’s the truth? Just ask our female activists | Lina al-Hathloul

My sister Loujain has been placed under a travel ban and lives in constant fear of arrest. She is one of many

• Lina al-Hathloul is head of monitoring and advocacy at ALQST for Human Rights

Saudi Arabia is rebranding. Since 2016, when it first announced plans to diversify its economy, it has poured billions into making the kingdom appear more progressive to outsiders. Women can now drive and work in jobs they were previously banned from. Vast sums are being invested in futuristic, architectural gigaprojects", such as the Line - a sprawling, desert supercity - to attract global tourism.

And yet, inside the kingdom, its citizens tell a very different story. Against a backdrop of image-building projects, thousands of Saudi citizens, according to some reports, could be being blocked by the state from leaving the country with arbitrary and illegal travel bans. Their crime? Advocating for basic human rights.

Lina al-Hathloul is head of monitoring and advocacy at ALQST for Human Rights. She is co-author of the book Loujain Dreams of Sunflowers. Foz al-Otaibi, who also contributed to this article, is a social media influencer and a women's rights activist who was indicted by the Saudi government for her social media activity and is now living in exile