Netflix inks 3-year deal to stream NFL Christmas Day games
Netflix will become the global home over the next three years for the NFL's annual Christmas Day games, the league announced Wednesday.
The streaming platform will broadcast two Christmas Day games this year and will air at least one holiday matchup each season though 2026.
The Christmas 2024 slate will include a matchup between the Kansas City Chiefs and Pittsburgh Steelers, as well as a rematch of last year's divisional round between the Houston Texans and Baltimore Ravens, Netflix confirmed. The full 2024 schedule is set to be unveiled Wednesday evening at 8 p.m. ET.
"Last year, we decided to take a big bet on live, tapping into massive fandoms across comedy, reality TV, sports, and more," Netflix chief content officer Bela Bajaria said in a statement. "There are no live annual events, sports or otherwise, that compare with the audiences NFL football attracts. We're so excited that the NFL's Christmas Day games will be only on Netflix."
"We couldn't be more excited to be the first professional sports league to partner with Netflix to bring live games to fans around the world," said Hans Schroeder, NFL Executive Vice President of Media Distribution. "The NFL on Christmas has become a tradition, and to partner with Netflix, a service whose biggest day of the year is typically this holiday, is the perfect combination to grow this event globally for NFL fans."
Netflix has been proactive in adding NFL content to its platform in recent years. Following the success of its "Quarterback" series, which featured Patrick Mahomes, Kirk Cousins, and Marcus Mariota, the broadcaster is set to air "Receiver," which will shadow some of the leagues most dynamic pass-catchers in Justin Jefferson, Davante Adams, and George Kittle, among others.
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