How the Recycling Symbol Lost Its Meaning

The iconic recycling symbol, invented 20 years before Earth Day 1990, has become omnipresent on products, often misleading consumers about what can be recycled, according to experts cited in a story explored by Grist. The chasing arrows logo, which promises rebirth for discarded materials, is frequently plastered on items that are not recyclable, particularly plastic products. Confusion over recycling rules has led to contamination at recycling facilities, driving up costs for cities. Only around 5 percent of plastic waste in the United States gets recycled, with much of the rest ending up in landfills or incinerators. Environmental groups have called plastic recycling a "false solution." The trouble began in the 1970s when corporations, facing pressure to address litter, embraced recycling as a way to shift responsibility for waste onto individuals and local governments. The plastics industry introduced a resin code system in 1988, surrounding numbers with the chasing arrows logo, giving the impression that all plastics could be recycled. Despite industry efforts to promote recycling, experts say fulfilling the "urgent need to recycle" has proven difficult and unprofitable. The result is a lack of markets for most recycled plastics, with only 9 percent of all plastics ever produced having been recycled.

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