Former Google Researcher's Startup Hopes to Teach AI How to Smell

"AI is already able to mimic sight and hearing," writes CNBC. And now a startup named Osmo "wants to use the technology to digitize another: smell." Co-founded by a former Google research scientist, the company built an AI that's "superhuman in its ability to predict what things smelled like," the company's co-founder says. And he believes this might actually prove useful. "We've known that smell contains information we can use to detect disease. But computers can't speak that language and can't interpret that data yet... We will eventually be able to detect disease with scent and we're on our way to building that technology. It's not going to happen this year or anytime soon, but we're on our way." CoinTelegraph describes how the company invented a training dataset from scratch - a kind of "smell map" with labelled examples of molecular bond associations to teach the AI to identify specific patterns.The team also hopes to develop a method to recreate smells using molecular synthesis. This would, for example, allow a computer in one place to "smell" something and then send that information to another computer for resynthesis - essentially teleporting odor over the internet. This also means scent could join sight and sound as part of the marketing and branding world.

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