Did Apple Just Kill Social Apps?

Apple's iOS 18 update has introduced changes to contact sharing that could significantly impact social app developers. The new feature allows users to selectively share contacts with apps, rather than granting access to their entire address book. While Apple touts this as a privacy enhancement, developers warn it may hinder the growth of new social platforms. Nikita Bier, a start-up founder, called it "the end of the world" for friend-based social apps. Critics argue the change doesn't apply to Apple's own services, potentially giving the tech giant an unfair advantage.

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