No, Vinyl Sales Aren't Down 33% in 2024. They're up 6.2%
An anonymous reader shares a report: Starting on October 14, 2024, news outlets including Yahoo and NME reported that year-over-year, the U.S. vinyl market was down 33 percent. The data for these articles came from a weekly report from Billboard called "Market Watch," which automatically updates with data provided by the company Luminate. Amid the vinyl revolution, this news signified a shift in buyer habits: a sales decline among vinyl for the first time in 17 years. On October 15, Discogs contacted Chris Muratore, director of partnerships at Luminate, who confirmed that the reported data is incorrect. Vinyl sales are actually up 6.2 percent. Billboard has since added language to their "Market Watch" report, clearing up the error. Luminate has been the gold standard for physical music sales numbers for decades. However, at the beginning of this year, the company changed its reporting process, frustrating many record store owners and industry personnel.
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