Minnesota Pride group raises $50,000 after dropping Target as a sponsor

Non-profit that organizes annual Minneapolis festival cut ties with retailer after 18 years after it drops DEI policies

Twin Cities Pride, the non-profit that organizes an annual Pride festival in Minneapolis, Minnesota, announced that it had raised more than $50,000 after publicly dropping Target as a corporate sponsor.

The group said it had removed Target as a sponsor of the festival after the company dropped some of its diversity, equity and inclusion (DEI) policies on 24 January: Target said it would stop its anti-discrimination efforts, including participation in external surveys, such as one run by the Human Rights Campaign, which tracks LGBTQ+ inclusive corporate policies such as spousal and domestic partner benefits and outreach to communities. The company also said it would end a program that helped it carry more products from Black- and minority-owned businesses, among other changes.