Fox Rides Streaming Wave to Record 126M Super Bowl ViewershipSplash
by Sportico from NFL News, Scores, Fantasy Games and Highlights 2020 | Yahoo Sports on (#6V6R1)
When Kendrick Lamar wrapped his Super Bowl LIX halftime set with TV Off," advertisers who'd bought time in the second half of the Fox broadcast must've felt as if they were trapped inside a plummeting elevator. Bad enough the three-peat chasing Chiefs were on the wrong end of a 24-0 deficit, but now the artist ...