Article 6Y905 ‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star – podcast

‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star – podcast

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Written and read by Mark O’Connell. Produced by
from Technology | The Guardian on (#6Y905)

He's spent 24 hours immersed in slime, two days buried alive - and showered vast amounts of cash on lucky participants. But are MrBeast's videos simply very savvy clickbait - or acts of avant garde genius?

Written and read by Mark O'Connell

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