Apple Links Directly To Web in Full-Screen TV App Ad, Ignoring Rules for Other Developers

Apple displayed a full-screen ad for "F1 The Movie" in its TV app that linked directly to a web browser for ticket purchases without showing warning screens that the company requires other developers to include when directing users outside their apps. The "Buy Tickets" button sent users to the F1 movie website in their default browser without confirmation dialogs or interstitial warnings. Apple mandates that third-party developers show scare sheets when linking out of apps to sell digital content, but considers movie tickets a "real-world experience" exempt from its In-App Purchase system. Further reading: iPhone Customers Upset By Apple Wallet Ad Pushing F1 Movie.

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