UK media regulator investigating Elon Musk’s X after outcry over sexualised AI images

Liz Kendall describes content as vile and illegal and says Ofcom has the government's backing to use its full powers

The UK media watchdog has opened a formal investigation into Elon Musk's X over the use of the Grok AI tool to manipulate images of women and children by removing their clothes.

Ofcom has acted after a public and political outcry over a deluge of sexual images appearing on the platform, created by Musk's Grok, which is integrated with X.

Failing to assess the risk of people seeing illegal content on the platform.

Not taking appropriate steps to prevent users from viewing illegal content such as intimate image abuse and CSAM.

Not taking down illegal material quickly.

Not protecting users from breaches of privacy law.

Failing to assess the risk X may pose to children.

Not using effective age checking for pornography.