Threads Usage Overtakes X On Mobile

New data from Similarweb shows Threads has overtaken X in daily mobile users. However, X still dominates on the web with around 150 million daily web visits compared to Threads' 8.5 million daily visits. TechCrunch reports: Similarweb's data shows that Threads had 141.5 million daily active users on iOS and Android as of January 7, 2026, after months of growth, while X has 125 million daily active users on mobile devices. This appears to be the result of longer-term trends, rather than a reaction to the recent X controversies [...]. Instead, Threads' boost in daily mobile usage may be driven by other factors, including cross-promotions from Meta's larger social apps like Facebook and Instagram (where Threads is regularly advertised to existing users), its focus on creators, and the rapid rollout of new features. Over the past year, Threads has added features like interest-based communities, better filters, DMs, long-form text, disappearing posts, and has recently been spotted testing games. Combined, the daily active user increases suggest that more people are using Threads on mobile as a more regular habit. Further reading: Threads Now Has More Than 400 Million Monthly Active Users

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