Bob Iger’s Disney wanted Apple, Twitter, and 007
You can't always get what you want. | Photo by Tommaso Boddi/Variety via Getty ImagesBob Iger's tenure as CEO of Disney came to an end a few months ago, after two decades of leading the entertainment giant through some of its most pivotal transformations and acquisitions. Iger, in an exit interview with The Financial Times, has now confirmed some significant efforts that didn't pan out, such as walking away from buying Twitter, being snubbed by Apple, and losing out on the James Bond franchise.
According to Iger, Disney came close to buying Twitter from co-founder Jack Dorsey "at a very attractive price," sometime prior to Elon Musk buying the social media platform in 2022 and changing its name to X. Iger had plans to turn ...