Article 78VAD Why Ford’s Affordable EV Gives Me Hope for Home Electrification

Why Ford’s Affordable EV Gives Me Hope for Home Electrification

by
Stephen Lake
from POWER Magazine on (#78VAD)

It's tempting to think the transition to cleaner homes depends entirely on better technology or larger government incentives. Those certainly matter. But history suggests something else matters just as much: Making the cleaner option easier to understand, easier to finance, and easier to buy. The automobile industry offers perhaps the clearest example. Electric drivetrains existed [...]

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