Article 7MV0 Spotify data hints at a 'musical midlife crisis' for 42-year-old music fans

Spotify data hints at a 'musical midlife crisis' for 42-year-old music fans

by
Stuart Dredge
from Technology | The Guardian on (#7MV0)

And big-data crunch has some bad news for breeders: 'At every age, parents listen to less currently-popular music than the average listener does'

Some encouragement for all the 42-year-olds suddenly getting into Rihanna or Rudimental: at least your midlife crisis is less dangerous than buying an unsuitably-powerful motorbike.

Streaming music service Spotify has identified 42 as the age when many of its users rediscover the joys of current pop music, as part of research into how their tastes mature over time.

"While teens' music taste is dominated by incredibly popular music, this proportion drops steadily through peoples' 20s, before their tastes "mature" in their early 30s.

Men and women listen similarly in their their teens, but after that, men's mainstream music listening decreases much faster than it does for women.

Related: Spotify has six years of my music data, but does it understand my tastes?

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