LG hopes G4's leather back and curved screen will be enough to beat Samsung

Flagship smartphone has a slightly curved quad HD screen, laser auto-focus camera and removable battery and storage making it a direct challenge to Galaxy S6

LG has launched it latest G4 flagship Android smartphone, which boasts a slightly curved quad HD screen, a low-light camera and a leather back.

The G4 is LG's attempt to maintain the momentum gained by the company's G3 last year, which introduced a quad HD screen to the smartphone market and garnered favourable reviews for being one of the most usable phablets - smartphones with screens 5.5in or bigger.