Ex-Havas chief David Jones raises $350m for new 'brandtech' group

You & Mr Jones, which has already invested in Mashable and Mofilm, aims to leverage technology for brands

David Jones, the former global chief of Havas and one-time advertising adviser to David Cameron, has raised $350m (225m) and made investments in Mashable and Mofilm.

Jones, who resigned from Vincent Bollori(C)'s French ad group in January last year, has launched You & Mr Jones, which aims to "bridge the gap between brands and technology".