McDonald’s Tests ‘McBike’ Drive-Through Bicycle Packaging That Easily Hangs From Handlebars
by Glen Tickle from Laughing Squid on (#C68B)
McDonald's recently tested new "McBike" drive-through bicycle packaging at locations in Copenhagen, Denmark and Medellin, Columbia. The packaging folds to securely hang a sandwich, fries, and a drink from the handlebars of the bicycle. To create the McBike packaging, McDonald's worked with Argentinian ad agency Tribal Buenos Aires.
via Ads of the World