Netflix CEO tells subscribers to brace for higher-priced plans in the future
by Sam Thielman in New York from Technology | The Guardian on (#EEVB)
Reed Hastings announces stronger-than-expected earnings and 65m subscribers but firm is considering how to push consumers toward more expensive plans
Netflix CEO Reed Hastings told investors on Wednesday that the company was preparing to carefully push consumers toward higher-priced plans in the US in the coming years.
Share prices slipped early in the day and then soared more than 10% on after-hours trading as the stronger-than-expected second-quarterresults were announced. The company's stock also split seven-for-one on Wednesday.