Google beats expectations in ad revenue profit for first time in six quarters

Company posts better-than-expected profit as it announces 11% rise in advertising revenue in call to investors with new CFO Ruth Porat

Google finally ended its losing streak on Thursday when it beat expectations and posted better-than-expected profit for the first time in six quarters.

The company's advertising revenue jumped 11% from last year to $16.02bn. Its consolidated revenue rose 11% to $17.73bn. The number of ads, or paid clicks, increased by 18%.