Game Digital hires distributor to cope with Black Friday rush
by Sarah Butler from Technology | The Guardian on (#QJN0)
Games and consoles retailer seeks to iron out problems which hit profits in 2014
Game Digital has hired an external distribution company to handle all the games consoles sold on Black Friday as it expects the US-inspired discount day to be bigger than ever this year.
The company was forced to issue a profit warning in January after heavy competition on Black Friday in 2014 forced it to give away some of its top-quality games in order to sell new consoles.
Continue reading...