Want to play with this toy? You’ll need an app for that

Traditional toys are getting digital makeovers for tech-savvy children

An iPad loom for friendship bracelets, a wireless electronics kit you can activate with a tweet, and a hi-tech Scalextric race track you can play with via your smartphone.

These are just a few of the traditional toys that have undergone a technological makeover to appeal to "digital natives" - or "children" as they are known outside the booming 3bn toy industry. The new toys are being shown at the annual Toy Fair at Kensington Olympia in west London, which begins today.

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