Why are YouTube stars so popular?
by Stuart Dredge from Technology | The Guardian on (#12RR0)
With millions of subscribers, top YouTubers such as Zoella have huge, passionate audiences. Here's a handy guide to help you understand their popularity
British vlogger Zoella has just reached the milestone of 10m subscribers to her main YouTube channel, but she has a long way to go to catch its most popular creator PewDiePie, who is about to pass 42m.
They're just two of the most prominent YouTube stars. In October 2015, online-video tracking firm Tubular Labs reported that there were more than 17,000 YouTube channels with more than 100,000 subscribers, and nearly 1,500 with more than 1m.
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