Death apps promise to help people curate their afterlives

A wave of apps such as Everest, Cake and SafeBeyond are emerging to help people plan their own mortal passings, right down to Instagram-worthy funerals

A young man is staring straight into the camera. He looks late 20s or early 30s, with a suede blazer and two-toned hipster glasses, and cheerfully waves as he introduces himself. "Hi, my name's Will," he tells the YouTube audience. "And I'm dead."

"While my family is a bit upset, they're not stressed. Because when I was among the land of the living, I made the incredibly smart move of signing up for Everest."