Article 195Z2 Apple’s at the top of the tree, but the winds of change can blow it down

Apple’s at the top of the tree, but the winds of change can blow it down

by
Guardian Staff
from Technology | The Guardian on (#195Z2)
The US giant, 40 years old and looking good, could soon go the dismal way of Sony and Microsoft unless it comes up with something better than the Watch

Does Apple have another 40 years ahead of it, now that it has 40 behind it? As the world's most valuable public company hit its anniversary last week, it's the obvious question, in a world where the pace of technological change, enabled by globalisation and the internet, is faster than ever. And the public pressures, from the row with the FBI over unlocking the San Bernardino killer's iPhone to its tax avoidance through Ireland, aren't shrinking either.

Related: 40 years of Apple - in pictures

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