The innovators: fruitful idea turns waste food into a tasty snack

Two friends created their Snact product to try to provide a solution to the millions of tonnes of fruit and veg discarded each year

With forklift trucks carrying pallets of fruit and vegetables between sellers, and voices from all corners of the world shouting at each other, New Covent Garden market can be an intimidating place in the early hours of the morning.

But this is where environmental enthusiasts Ilana Taub and Michael Minch-Dixon found inspiration for an idea to use goods that would otherwise be thrown out to make a snack consisting of apples, bananas, mangoes and other produce.