Article 1CYEE Inside the bootcamps where YouTube grows its next generation of stars

Inside the bootcamps where YouTube grows its next generation of stars

by
Stuart Dredge
from Technology | The Guardian on (#1CYEE)
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What is it like to be a NextUp contest winner, one of 16 hopefuls chosen as emerging stars by YouTube and trained to be the next PewDiePie or Zoella

"If people are learning about John Stuart Mill and what he thought about utilitarianism, that's fine. Nobody really gets angry about that. But if you're talking about critical gender theory, or critical race theory or feminism or transphobia, that's when people get a lot more touchy " "

Olly Lennard may not be your idea of an average YouTuber. Rather than playing games or giving makeup tips, his channel dishes out the syllabus from his masters degree in philosophy, one 5-10 minute video at a time.

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