How on Earth Could a Juicer Cost $700? Because Yves Béhar by Margaret Rhodes from on 2016-05-25 18:24 (#1F0CM) The goal, Bi(C)har says, is to create a device that makes juicing so simple, it becomes part of your daily routine. The post How on Earth Could a Juicer Cost $700? Because Yves Bi(C)har appeared first on WIRED.