Article 1FQSG Apple cuts same-sex parents from Mother's Day ads in six countries

Apple cuts same-sex parents from Mother's Day ads in six countries

by
Samuel Gibbs
from on (#1FQSG)
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Video campaign in Germany, France, Italy, South Korea, Turkey and Japan is altered by company whose boss is openly gay

Apple has removed an image of a same-sex couple with their two babies from its Mother's Day advertising in France, Germany, Italy, South Korea, Turkey and Japan.

The video advert, which uses photographs pulled from social media that have been "shot on iPhone", has been shown in the run-up to Mother's Day in each country.

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