Article 1MDMK Welcome to the Pokéconomy: how businesses are riding the Pokémon craze

Welcome to the Pokéconomy: how businesses are riding the Pokémon craze

by
Dan Tynan in San Francisco
from Technology | The Guardian on (#1MDMK)

Businesses across the US are cashing in on the popular game thanks to crowds of players prowling the streets - and sponsored locations could be next

The mobile game sensation Poki(C)mon Go has altered the lives of the more than 20 million people who've downloaded it over the past week, but it has also affected the thousands of businesses that find themselves situated near one of the game's many hotspots - both for good and ill.

Related: 14 essential tips to get you started in Poki(C)mon Go

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