Article 1NJNN Twitter pegging revenue hopes on $10bn live video market

Twitter pegging revenue hopes on $10bn live video market

by
Jemima Kiss in San Francisco, and agencies
from Technology | The Guardian on (#1NJNN)

Shares plunge 10% as revenue falls short of analysts' estimates amid modest gain of 3 million users

Twitter is battling for a share of the internet's booming video advertising budgets, its executives said on Tuesday, as the company reported its slowest growth in quarterly revenue since going public in 2013.

Facing increasing competition from fast-growing competitors such as Snapchat and Instagram, Twitter is attempting to encourage users to stay longer on the platform by adding more live video content from Periscope and on Twitter itself.

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