Communicating climate change: a psychoanalysis – Science Weekly podcast
by Presented by Ian Sample and produced by Max Sander from on (#29E52)
What is the psychology behind climate change denial? Can it be overcome? And what communication tips can scientists take from political campaigns?
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Tomorrow, Donald J Trump will be inaugurated as the 45th President of the United States of America. He's arguably the least-qualified candidate ever to take office, and uncertainty surrounding the next four years in global politics is at an all-time high, with immigration, healthcare, international relations, and climate change all in the spotlight. But what lies behind his - and many others' - denial of anthropogenic climate change? And how can insight into human psychology help tailor more effective messages of persuasion?
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