Apple's Jony Ive digested: 23 things we've learned
The New Yorker gained unprecedented access to Apple's head of design to profile Jony Ive, revealing more about the man and the company than ever before
He has created some of the most recognisable and iconic objects of our age, but Apple's head designer Jony Ive has always been something of an enigma. The Briton behind the iMac and the iPod is usually as secretive about himself as Apple is about its products, but recently he and and the tech giant gave unprecedented access for a New Yorker piece.
The profile, by Ian Parker, runs to 20 pages in print and takes about an hour to read. Perhaps in the spirit of Ive, we've rounded the corners and - here are the key things we learned:
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