Fox Landed WWE By Promising Them Everything They Ever Wanted
by David Bixenspan from Deadspin > Sports News Without Fear, Favor or Compromise on (#3RA2E)

In early 2001, there was a media conference of some kind-contemporaneous reports don't say which-that featured both Barry Diller of USA Networks and Mel Karmazin of Viacom as guests. Diller had just lost the WWE (then WWF) television package to Karmazin about six months earlier, and that fact came up during the"