Public watched opioid addict detox on big screens in Greenwich Village

The film above documents "Treatment Box," a one-day installation in New York City's Greenwich Village over the summer where passers-by could watch 26-year-old Rebekkah suffer through the horrors of painkiller and heroin withdrawal. Anti-addiction organization The Truth orchestrated the recording and public showing of Rebekkah's five-day experience that was edited into a single long-form video. After the detox, Rebekkah entered a treatment facility for treatment at no cost to her. From Ad Age:

The scenes of her shaky limbs, nausea, vomiting and insomnia played out on a three-dimensional installation at Astor Place in New York City in June. Passersby stopped to watch a life-size Rebekkah in her room, often huddled in bed, wracked with pain. Interspersed are short interviews where she explains that she was prescribed opioids when she was 14, after injuring her ankle during cheerleading practice. Addiction quickly followed, and two months later, she tried heroin. "I feel like I'm coming back from the dead," she says on Day 3 of detox...

Before beginning the campaign, the organizations met with a medical ethicist to determine whether the project should move forward, and the treatment protocols were reviewed by Phoenix House, a national addiction treatment program.