The Preparation of an Egg McMuffin Gracefully Reimagined in a Colorful Animated Ballet of Ingredients
French motion designer Matthieu Braccini has reimagined the preparation of an Egg McMuffin as graceful animated ballet of ingredients. Each colorful part of the famous sandwich delicately floats, rolls or slides into its required place with deliberate, yet ethereal, movements. This short "director's cut" film started out as a series of shorter animated GIFs to promote McDonald's unique breakfast creation.
To promote Mcdonald's Egg McMuffin, I worked with TBWA, on a campaign consisting of 15 'oddly satisfying gifs. This project shows all my graphical search, as a director's cut.
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on May 14, 2019 at 8:59am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on May 27, 2019 at 8:09am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Mar 28, 2019 at 9:01am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Apr 1, 2019 at 8:09am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Apr 9, 2019 at 7:50am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Apr 18, 2019 at 8:34am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Apr 23, 2019 at 9:01am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Apr 29, 2019 at 8:51am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Jun 4, 2019 at 8:35am PDT
View this post on InstagramA post shared by Matthieu Braccini (@matthieubraccini) on Jun 12, 2019 at 8:51am PDT
View this post on InstagramRelated Laughing Squid PostsNew York Public Library Offers Access to Classic Tales Through Instagram Stories With 'Insta Novels'A Giant McDonald's Egg McMuffin SandwichGooglyify, A Tool for Adding Animated Googly Eyes to GIFsA post shared by Matthieu Braccini (@matthieubraccini) on Aug 13, 2019 at 8:16am PDT
Follow Laughing Squid on Facebook, Twitter, Flipboard and Subscribe by Email.
The post The Preparation of an Egg McMuffin Gracefully Reimagined in a Colorful Animated Ballet of Ingredients first appeared on Laughing Squid.