Article 4R470 Brands asked to pay premium for using new plastic

Brands asked to pay premium for using new plastic

by
Fiona Harvey Environment correspondent
from on (#4R470)

Andrew Forest's Sea The Future initiative will call for voluntary contributions to raise money for recycling projects

An Australian billionaire is asking household brands to reduce plastic waste by paying a premium for virgin plastics, making recycled products cheaper in comparison.

Andrew Forrest, a mining magnate turned philanthropist who is one of the 10 richest people in Australia, is setting up a $300m (240m) initiative to encourage the collection and recycling of plastic waste, through his Minderoo Foundation.

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