Dyson launches ‘Fluffy’ handheld vacuum cleaner

Fluffy claims to be the next evolution of the vacuum cleaner - but it's weirdly stroke-able

Dyson has launched a "Fluffly" cordless vacuum cleaner which it claims to be the next step in cleaners with a soft paint-roller-like brush.

The new brush head is covered in a soft, padded nylon, interspersed between traditional bristles and is designed to be much more effective at picking up fine dust. To the touch, it's weirdly stroke-able - not something usually associated with a vacuum cleaner.