Instagram launches 'Threads' messaging app just for friends
A Snapchat knockoff for 'close friends' that shares your location data with Mark Zuckerberg? Sign me up!
Facebook-owned Instagram today launched a messaging app that automatically shares your status with your friends based on location, accelerometer, and battery level. The app is available on iOS and Android, is owned by Facebook, and wants to track your location and movement all the time. What could go wrong?
From the Instagram announcement:
Over the last few years, we've introduced several new ways to share visually on Instagram and connect with people you care about - from sharing everyday moments on Stories to visual messages on Direct. But for your smaller circle of friends, we saw the need to stay more connected throughout the day, so you can communicate what you're doing and how you're feeling through photos and videos. That's why we built Threads, a new way to message with close friends in a dedicated, private space.
Threads is a standalone app designed with privacy, speed, and your close connections in mind. You can share photos, videos, messages, Stories, and more with your Instagram close friends list. You are in control of who can reach you on Threads, and you can customize the experience around the people who matter most.
There's a story at Techcrunch. More from Twitter, below.
I get the appeal. There are people who share Instagram Stories only with close friends. But how many of you will give away location to Instagram (technically Facebook)? https://t.co/l1VJ1SlEUh
- Karthekayan Iyer (@kkiyer90) October 3, 2019
I get the point of this. Encouraging close friends to be keyed into activity in a passive and convenient way that balances user privacy. But feels creepy and unnecessary. https://t.co/T5rfLWDOp6
- John S. Wilson (@JohnWilson) October 3, 2019
Threads, the messaging app for your close friends that I scooped in August, is rolling out now. I talked to the product team about it -> https://t.co/nV2VKkVBWT pic.twitter.com/tq0sjybyjm
- Casey Newton (@CaseyNewton) October 3, 2019
Thank you Instagram for releasing Threads app globally https://t.co/ZDIPDAGxDw
- Jane Manchun Wong (@wongmjane) October 3, 2019
i feel like if you need to create an entirely separate app to deal with a subsection of friends in your current app then maybe your app is too big?https://t.co/QT0Eo3WccD pic.twitter.com/GnF0B5ndT8
- rat king (@MikeIsaac) October 3, 2019
Instagram is launching a new standalone app that does something very similar to what teens love Snapchat for: constant friend-to-friend messaging https://t.co/lgfkvg89Gg
- Katie Notopoulos (@katienotopoulos) October 3, 2019
[IMAGES courtesy Instagram]