Article 52TEF Saudi Aramco removes 'sustainable' oil adverts after complaints

Saudi Aramco removes 'sustainable' oil adverts after complaints

by
Matthew Taylor
from on (#52TEF)

More than 60 objections to regulator about claims by world's biggest oil company

The world's biggest oil company has withdrawn an advertising campaign that boasted it was "powering a more sustainable future", after dozens of complaints to the Advertising Standards Agency.

Saudi Aramco claimed in the advert that "real sustainability doesn't wait until tomorrow", adding "this is real energy".

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