France bans Dutch bike TV ad for creating 'climate of fear'
by Daniel Boffey in Brussels from on (#5581A)
Ad for VanMoof bike unfairly discredits automobile industry, says watchdog
A TV commercial for a Dutch-made bicycle has been banned by France's advertising watchdog for creating a climate of fear" about cars.
Despite being aired on Dutch and German television, the Autorite de regulation professionnelle de la publicite (ARPP) said the ad for the VanMoof bike unfairly discredited the automobile industry.
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