How much TV/Movie content is paid advertisement?
by KGIII from LinuxQuestions.org on (#571VH)
I don't normally watch much TV, nor many 'regular' movies. I love documentaries, but I don't consider those 'regular' movies.
During the epidemic, I made an absurd commitment (and was dumb enough to proclaim this commitment in a public forum) to watch TV until after the pandemic restrictions were completely lifted (in my region).
Worse, it has to be live TV and I'm not allowed to skip commercials.
So long as I'm home, the TV is on 24/7. During this, I have learned many things - most of them are probably things the producers didn't intend for me to learn, but I digress.
One thing I've noticed is the amount of product placement and name-brand dropping in the scripts. It appears to be significantly more frequent than it was years ago.
How much of that is paid?
I did some searching and I don't think there's a clear answer that's shared with the public. I wasn't able to find any academic studies with regards to the percentage of paid product advertisements vs. organic mentions or organic visual inclusion.
I notice there's a ton of labels intentionally left visible - and some not so visible. I notice they mention brand names regularly - and often.
Is it safe to assume that none of it is organic and that it's 100% paid advertisement?
During the epidemic, I made an absurd commitment (and was dumb enough to proclaim this commitment in a public forum) to watch TV until after the pandemic restrictions were completely lifted (in my region).
Worse, it has to be live TV and I'm not allowed to skip commercials.
So long as I'm home, the TV is on 24/7. During this, I have learned many things - most of them are probably things the producers didn't intend for me to learn, but I digress.
One thing I've noticed is the amount of product placement and name-brand dropping in the scripts. It appears to be significantly more frequent than it was years ago.
How much of that is paid?
I did some searching and I don't think there's a clear answer that's shared with the public. I wasn't able to find any academic studies with regards to the percentage of paid product advertisements vs. organic mentions or organic visual inclusion.
I notice there's a ton of labels intentionally left visible - and some not so visible. I notice they mention brand names regularly - and often.
Is it safe to assume that none of it is organic and that it's 100% paid advertisement?