Amazon Expands Gamification Program That Encourages Warehouse Employees To Work Harder

Amazon is expanding an existing program that gamifies warehouse work to encourage its fulfillment center employees to improve their efficiency and compete against others for digital rewards like virtual pets, according to a new report from The Information. From a report: The program is called FC Games, and it includes as many as six arcade-style mini-games that can be played only by completing warehouse tasks in the workplace. It's been known since at least 2019 that Amazon uses gamification in the form of workstation games to try to incentivize employees to improve productivity, but The Information reports that Amazon is now expanding those methods to warehouses in at least 20 states throughout the country. Many of the games tend to be simple virtual representations of how fast the worker is completing a task. One, called MissionRacer, moves a car around a track while a picking employee sorts products into appropriate boxes, as reported by The Washington Post at the time. "Employees have told us they enjoy having the option to join in these workstation games, and we're excited to be taking their feedback and expanding the program to even more buildings throughout our network," Kent Hollenbeck, an Amazon spokesperson, tells The Information. "Even with this expansion, the program remains completely optional for employees; they can switch in or out of different games depending on their preference, can play anonymously, or not play at all -- the choice is theirs."

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