T-Mobile Cuts Its Own TV Cord, Moves to Partner With YouTube TV

T-Mobile will shut down its TVision live-TV service and offer Google's YouTube TV at a promotional discount, ending a three-year effort to create a disruptive alternative to cable. From a report: Customers 'don't want more streaming services -- they want help buying and navigating the services that already exist," T-Mobile Chief Executive Officer Mike Sievert wrote in a blog post Monday. The decision to back out of the crowded streaming market comes just weeks after Sievert said TVision was going to play a big role in the company's plan to enter the broadband market as soon as this month. "We don't actually even think of TVision as a business," Sievert said in an interview on March 11. "You know, we think of it as an initiative, an initiative to help us sell home broadband and serve customers." As part of the revised plan, T-Mobile will sell YouTube TV to its mobile subscribers for $54.99 a month, which is $10 less than Alphabet's Google charges.

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