Lawrence releasing NFT collection to support Jacksonville charities
Jacksonville Jaguars quarterback Trevor Lawrence has teamed up with Adidas to give back to his new community.
Lawrence and Adidas announced they're launching a collection of non-fungible tokens (NFTs) commemorating his No. 1 overall draft selection, with net proceeds from the sales supporting charities in Jacksonville.
FIRST OF ITS KIND.
- adidas Football US (@adidasFballUS) May 5, 2021
Auction for @Trevorlawrencee NFTs opens tomorrow morning at 7am PST on @bitski (https://t.co/Lrxa26yIbk). All proceeds will support charities in the Jacksonville community. pic.twitter.com/fUnI5yVyeW
"I'm thrilled at the chance to use my platform and partnerships to help support the community that will soon be my home," Lawrence said in a statement. "It is important for me to give back to this city that has already given me so much and I am excited to find a way to involve the fans in this special commemorative moment."
The collection will be released Thursday at 10 a.m. ET and be available until 10 p.m. There will also be a live auction for a one-of-one that includes a physical copy of the NFT and a pair of Lawrence's player-edition cleats, according to James Cannon of the Jacksonville Business Journal.
Lawrence inked an endorsement deal with Adidas last month, joining an NFL roster that includes Patrick Mahomes, Aaron Rodgers, and Tua Tagovailoa.
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