Article 5MPMD What Does the 15 Percent Pledge Look Like in Practice? Sephora's Trying to Show and Prove

What Does the 15 Percent Pledge Look Like in Practice? Sephora's Trying to Show and Prove

by
Maiysha Kai
from The Root on (#5MPMD)
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By this point, anyone interested in equity in retail should be familiar with the 15 Percent Pledge, the initiative launched by Brothers Vellies founder Aurora James in June 2020, in response to both calls for racial justice and equity and the largely performative promises of the beauty and fashion industries. Calling...

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