All they had to do was check ClevelandGuardians.com and they didn’t do it
by Sam Fels from Deadspin > Sports News Without Fear, Favor or Compromise on (#5MVAJ)
Obviously, a lot went into Cleveland's MLB team changing their name. They had to sift through all the suggestions, get some sense of what fans would like and what would be manageable, and then worry about logos and the like. More goes into this at the highest level that you or I can think of, or at least that's what...