Cadbury family-size Dairy Milk bars get 10% smaller but price stays the same

US parent Mondelez blames higher production costs and inflation as 200g bar shrunk to 180g

Cadbury has slashed the size of its family-size bars of Dairy Milk by 10% as the nation's favourite chocolate falls prey to shrinkflation".

The confectionery company has announced it is passing on rapidly rising production costs to customers, with US-based parent company Mondelez blaming inflation.