Barack and Michelle Obama to end exclusive podcasting deal with Spotify, reports say
by Sian Cain from World news | The Guardian on (#5YCTE)
Obamas' media company Higher Ground reportedly seeking new partner
Barack and Michelle Obama are leaving Spotify amid reports of frustration over the terms of their multimillion dollar deal to exclusively make podcasts with the streaming giant, according to Bloomberg.
The Obamas announced in 2019 they would partner exclusively with Spotify to release podcasts through their media company Higher Ground, in a deal rumoured to be worth $25m. Renegades: Born in the USA, Barack Obama's show with musician Bruce Springsteen, and The Michelle Obama Podcast, have both been successes for Spotify.
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