Article 5YN0V Body shock: why Cronenberg’s kidney stones could be the saviour of NFTs

Body shock: why Cronenberg’s kidney stones could be the saviour of NFTs

by
Stuart Heritage
from Technology | The Guardian on (#5YN0V)

He's been incubating his latest work for the past two years. Now the Canadian film-maker is auctioning it off to the crypto community - and what an incredible bargain it is

Nothing on earth is quite as depressing as the moment a celebrity starts getting into NFTs. There you'll be, quite happy following them on social media when, bang, up pops a sub-Banksy cartoon of a monkey in a wig and a falsely jubilant message celebrating the fact that they've joined some sort of club.

NFTs somehow represent all the worst things about celebrity combined. It's both an obnoxious display of status and a very clear indication that these people see their fans as nothing more than a tradable commodity. It was gross when Gwyneth Paltrow did it. It was gross when Brie Larson did it. It's gross when anyone does it, quite frankly. Or at least it was, because now David Cronenberg is getting into NFTs, and he may be the saviour of the entire thing.

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